OUR BLOG

Tribalshare

Everybody wants to be a thought leader in their industry. But so few actually put their thoughts down. Here are ours.
They’re a collection of views that will give you an insight on the way we think, the way we work and the way we approach business.

I know why design thinking works

I know why design thinking works

Greetings! Tash here, the newest member of the Tenaka team. You can find me behind the front desk, or buried in accounts. Upon joining Tenaka, I knew literally nothing about design thinking, so I decided to embark on a design thinking crash course, and thought ‘why not document my findings and share them with others who may also be complete newbies to the term?’
A South African take on human-centred design

A South African take on human-centred design

Human-centred design works well with the notion of finding uniquely African solutions to African challenges. Even the seemingly insurmountable challenges such as water shortages, sanitation and poverty might have viable solutions. And most importantly, the solutions to these problems could more than likely come from those who face them on a daily basis.
Why human-centred design matters

Why human-centred design matters

The success of a product or service is rooted in user experience. It’s this simple, yet powerful premise that has made Human-Centred Design gain traction across all major business sectors around the world, says Stuart McDougall, Managing Director at Tenaka’s Tribe, a human-centred design agency, which is helping blue-chip clients across a wide range of financial services and other business industries to develop products and services that meet and exceed customer expectations.
Unpacking human-centred design

Unpacking human-centred design

“Understanding what the customer needs, should not be assumed. There is so much we can learn by engaging with customers that exceeds everything assumed.” Stuart McDougall, MD Tenaka
Seven seriously good reasons why we choose to give

Seven seriously good reasons why we choose to give

"We make a living by what we get. We make a life by what we give." – Winston Churchill
Problem? Bring it!

Problem? Bring it!

Workshop: Introduction to Human-Centered Design 17 March 2017 @3M
Spreading the word about human-centred design

Spreading the word about human-centred design

A little while back, while trekking the journey of a design agency pondering the question of defining itself, a bright light shone right in our startled eyes – the light of an organisation called IDEO; a light that shines far and wide, making a difference in people’s lives and continuously seeking out the best possible approaches to solving problems. IDEO, along with others like Frog and Huge, has become one of our heroes – a business role model, you might say; someone we get all wide-eyed and wobbly about.
A creative bone or two in every body

A creative bone or two in every body

It’s like magic: a puckish sprite who pops up at whim, thrilling us with flashes of genie-us. And there is undoubtedly something natural about creativity — some of us are more blessed with it than others. But it can be learned, practised and invoked. There are tricks, inroads, back doors and secret passwords into the creative realm at work — and not for just the elite few: for all of us.
Embracing technology….. with a pinch of salt

Embracing technology….. with a pinch of salt

We are a privileged generation, witnessing leaps in technology at a rate few would argue has been witnessed before. But are humans overly reliant on technology, where it could lead to a decline in the intelligence and forward thinking that brought us to this point of accomplishment as civilisation to begin with?
A gentle persuasion

A gentle persuasion

Now there’s five minutes missing from my life. Most people find advertising extremely irritating and to be avoided like the plague. Chances are it’s because the advertisers are trying too hard to sell you an idea.
Apps – our daily bread

Apps – our daily bread

The traditional notion of “going online” often evokes images of a desktop or laptop with a full complement of features: large screen, mouse, keyboard, wires aplenty, and a dedicated high-speed connection. Fortunately, this is no longer the case: smartphones are hitting back with a tasty knuckle sandwich - and the secret ingredient is apps.
Limit me, I dare you

Limit me, I dare you

Limits are a ball ache - they’re all around us (alongside messages urging us to break out of our limits): limited budget, hours, colours, sizes, shapes, team members, resources, media, file size; speed limits; remaining airtime: R3.72; you want to chat? Sure. I’ve got 7 minutes till my next meeting.
Meaningful specifics, useless cogs and a house of cards

Meaningful specifics, useless cogs and a house of cards

I find it refreshing when, in the ever-increasing pace of modern life, I stumble on serendipity. I’d venture to guess that you and I are similar in that we live our lives with a certain degree of predetermined deliberation as we go about getting things done, so you may be wondering exactly what kind of serendipity am I referring to.
What is the new norm?

What is the new norm?

I’m sure you’ve heard it said that it’s all been done before. There are no original ideas anymore. That everything is just a rehash, recycle or reboot. I beg to differ.