usability testing

Usability testing

October 29th, 2019 Posted by 0 thoughts on “Usability testing”

Test your product or service with real or potential users to find out what works and what doesn’t. This will ensure there are no hitches or glitches that are sending your market to the competition.

The love letter and the breakup letter

July 11th, 2019 Posted by 0 thoughts on “The love letter and the breakup letter”

Love and breakup letters help us understand the moments between a person and a product or service that spark frustration or joy – moments that those relationships are built on.

The indepth interview

September 25th, 2018 Posted by 0 thoughts on “The indepth interview”

An indepth interview (also called an IDI) is a one-on-one interview with a respondent, that aims to dig deeper into the true experience & feelings of respondent’s, through open conversation.